Senior CRM Specialist

Singapore Permanent
  • International leading agency
  • Excellent Growth potential

About Our Client

Our client is an international MNC with strong footprint around the globe and their internationally recognised accolades.

Job Description

Manage end-to-end campaign execution process from liaising with Design team, Content team and Business to deliver email campaigns.

Plan and manage CRM email marketing campaign calendar

Prepare the eDM lists, forms, email journey, email build and create data driven reports

Ensure effective targeting of segment audience; and manage the scheduling of multiple marketing automation campaigns to optimise

A/B test and optimise email marketing campaigns using data drive insights to create actionable reports to optimise campaign results

Manage and deliver for life cycle email campaigns to drive targeted Life Cycle, reactivation, cross-sell and retention campaigns

Install best practices for campaign metrics, set and measure KPIs and deliverable

The Successful Applicant

At least 4 years of experience in email marketing and/or CRM campaign implementation and management

Knowledge of Salesforce Marketing Cloud, Pardot or other email marketing tools is a must as this is the main key area of responsibilities

Team player yet able to work independently

Experience working with databases, data analysis, segmentation and email marketing platforms. SQL, AMPscript skills would be an advantage

Numerate with the ability to produce reports and derive valuable insights and analysis

What's on Offer

A great opportunity to join an international company and gain APAC regional exposure!

Contact
Leanne Foong (Lic No: R2094167)
Quote job ref
4189538
Phone number
+65 6416 9822

Job summary

Function
Sub Sector
Location
Contract Type
Consultant name
Leanne Foong (Lic No: R2094167)
Consultant contact
+65 6416 9822
Job Reference
4189538